Earlier this year I flitted about Berlin in a series of cars I don’t own. I was using the car2go system, simple, cheap, easy to use. You just walk up to a car, press your membership card on the reader on the windscreen, the doors unlock, you get in, drive where you want to go, leave the car anywhere legal and get on with your day.
They have all the best stuff in Berlin, I wish there was something like it in London.
Suitable dramatic pause…. Well, now there is.
Car2Go have just launched in London, You can register free until the end of 2012 at car2go or at the car2go shop in the world’s first pop-up mall, BOXPARK Shoreditch, or at any of Europcar’s stores across London.
Once you’ve registered, car2go members can locate any available car through the car2go London website, by using a free app or just by walking up to an available car, touching the card reader on the windscreen, getting in and driving off.
At the moment all the cars a smart for 2 petrol, but they are rapidly introducing electric versions over the coming year.
How much does it cost? 35p a minute all in, that includes fuel, road tax, insurance, congestion charge etc, and if you sign up before Christmas you get a free 30 minutes of drive time. Nice.
I’m not being paid to announce this, I have no relationship with car2go, I just happen to think it’s a rather good idea. I also know that in cities where schemes like this have been running, private car ownership tends to decrease. Not very good news for car manufacturers but with 90% of cars doing nothing 90% of the time, it might free up a bit of parking, yeah.